Performance Marketing Specialist (Google Ads & SEO)

Do not apply if you do not meet the following criteria:

• 1–2 years of experience in Google Ads, Facebook Ads, and SEO
• Strong hands-on experience with Google Ads (required)
• Strong hands-on experience with Facebook/Meta Ads (required)
• Basic to intermediate SEO knowledge is required
• Experience with keyword research, campaign optimization, and conversion tracking
• Ability to analyze campaign data and improve performance based on metrics
• Highly responsible, organized, and capable of working independently
• Ability to manage multiple campaigns and meet deadlines
• Experience using:
• Google Analytics
• Google Search Console
• SEMrush, Ahrefs, or similar SEO tools
• Proof required: Candidates must be prepared to share campaign results, ROAS, lead generation data, or ad performance metrics during the interview process

Key Responsibilities:

• Create, manage, and optimize Google Ads campaigns
• Manage and scale Facebook/Instagram ad campaigns
• Perform keyword research and competitor analysis
• Improve campaign performance, CTR, conversions, and ROI
• Conduct on-page and off-page SEO activities
• Monitor website rankings and SEO performance
• Generate reports and performance insights for campaigns
• Optimize landing pages and ad creatives for better conversion rates
• Stay updated with the latest trends, strategies, and updates in digital marketing
• Collaborate with the team to achieve marketing and business growth objectives