Graphic Designer & Video Editor (Performance Marketing Creative)

About the Role

We are looking for a highly skilled, fast-executing Graphic Designer & Video Editor who understands that design is not just art — it is a performance tool for marketing and sales.

This role is for a doer, not a “wait-for-instructions” designer. You will work directly with the performance marketing team to create high-converting ad creatives, videos, reels, and social media content for Meta, TikTok, Snapchat, and other paid platforms.

Your work will directly impact leads, conversions, and revenue, not just aesthetics.

Key Responsibilities

Ad Creative Design (Performance-Focused)

Design high-converting static and motion ad creatives for Meta, TikTok, Snapchat, and Google Display

Create creatives specifically optimized for CTR, CPL, and conversions

Understand marketing angles, hooks, and offer-based design psychology

Quickly produce variations for A/B testing campaigns

Video Editing & Reels Creation

Edit short-form ads (Reels, TikToks, Stories) for paid campaigns

Create scroll-stopping hooks in first 3 seconds

Add captions, subtitles, motion graphics, and sound optimization

Repurpose raw footage into multiple ad variations

Work on before/after, testimonial, and promotional videos (especially for clinics & service businesses)

Performance Collaboration

Work closely with performance marketing team to understand campaign goals

Translate marketing strategy into visual creatives

Improve ads based on performance data (CTR, CPA, ROAS feedback loop)

Suggest new creative angles and content ideas for campaigns

Brand & Social Media Design

Design posts, stories, and highlights for client social media pages

Maintain brand consistency while still focusing on performance

Adapt content for multiple platforms and formats

Speed & Execution

Deliver creatives fast (agency-speed environment)

Handle multiple revisions without delays

Work under tight deadlines for active campaigns

Produce multiple variations, not just one “final design”

What We Are Looking For

2–4 years experience in graphic design and video editing

Strong command of Adobe Photoshop, Illustrator, Premiere Pro, After Effects (or similar tools)

Understanding of social media ads and performance marketing creatives

Experience creating ads for Meta/TikTok (preferred)

Strong sense of timing, hooks, and visual storytelling

Ability to work in a fast-paced agency environment

Mindset (Very Important)

We are NOT looking for:

Slow designers who overthink every pixel

People who wait for constant instructions

Pure “art designers” with no marketing understanding

We ARE looking for:

Fast executors

Creative problem solvers

Designers who understand ads = money, not just aesthetics

People who care about performance, not just beauty

Nice to Have

Experience with healthcare / aesthetic clinic ads

Motion graphics and animation skills

UGC-style ad editing experience

AI tools for design/video enhancement

Understanding of ad hooks, scripts, and storytelling

What We Offer

Competitive salary based on skill and speed

Work with high-budget international campaigns (USA, UAE, KSA)

Performance-driven agency culture

Growth opportunities into Creative Lead role

Freedom to experiment and test ideas in real campaigns

Work Style

On-site (Islamabad)

Fast-paced agency environment

Execution > excuses culture

Constant collaboration with marketing team

Location : Gulberg Greens Islamabad

Work Location: In person