{"@context":"https://schema.org","@type":"JobPosting","title":"Content Creator & Social Media Growth Specialist","description":"

About Shaadi.org.pk

Shaadi.org.pk is a trusted matrimonial and marriage facilitation platform helping individuals and families find compatible life partners. We are looking for a creative, energetic, and passionate Content Creator who can become a key part of our social media growth strategy.

Position Overview

We are seeking a highly motivated Content Creator & Social Media Growth Specialist who can independently create engaging social media content from idea to publication. The ideal candidate understands social media trends, video storytelling, audience psychology, and platform algorithms, and can consistently produce content that increases reach, engagement, and registrations.

Key ResponsibilitiesContent Strategy

Research trends and develop content ideas with viral potential.

Create monthly content calendars.

Identify opportunities relevant to marriage, relationships, family life, and matchmaking.

Script Writing

Write engaging scripts for Reels, Shorts, and videos.

Develop strong hooks and calls-to-action.

Adapt content for different platforms and audiences.

Video Production

Shoot high-quality videos using smartphone (iPhone preferred).

Record interviews, testimonials, events, and educational content.

Appear on camera when required.

Video Editing & Design

Edit videos using CapCut or similar tools.

Create attractive thumbnails and graphics using Canva or equivalent software.

Add captions, transitions, effects, and branding elements.

Social Media Management

Publish content across Instagram, YouTube, TikTok, Facebook, and other relevant platforms.

Optimize content for platform-specific algorithms.

Monitor performance and improve content strategy based on analytics.

Community Engagement

Respond to comments and messages.

Encourage audience participation and engagement.

Support campaigns, live sessions, and social media initiatives.

Required Skills

Proven experience creating viral or high-engagement social media content.

Strong understanding of Instagram, YouTube Shorts, TikTok, and Facebook algorithms.

Excellent video shooting and editing skills.

Proficiency in CapCut, Canva, and social media tools.

Strong Urdu and English communication skills.

Excellent scriptwriting and storytelling ability.

Understanding of content performance metrics and analytics.

Preferred Qualifications

Experience working with personal brands, media companies, startups, or social platforms.

Knowledge of AI content creation tools.

Experience creating content in the relationship, family, lifestyle, education, or matrimonial niche.

Personal Qualities

Creative and innovative thinker.

Energetic and confident personality.

Professional appearance and strong presentation skills.

Self-starter with a growth mindset.

Passionate about social media and content creation.

Organized, reliable, and proactive.

Success Metrics

Growth in followers and engagement.

Increased reach and video views.

Improvement in website traffic and registrations.

Consistent production of high-quality content.

Creation of viral and high-performing content campaigns.

More Details: www.Shaadi.org.pk/career

Location: On-site / Office based (DHA, Gulshan e Iqbal, North Nazimabad, Karachi)

Employment Type: Full-Time

Compensation: Based on experience, portfolio and replies to the questions asked in the job post.

Pay: Rs100,000.00 per month

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